Honeywell Director of Product Management on IoT Growth
The commercial security division of Honeywell is using IOT, facial recognition, and cognitive computing to protect not just what matters, but what matters most to us.
The commercial security division of Honeywell is using IOT, facial recognition, and cognitive computing to protect not just what matters, but what matters most to us.
Somewhere in our instant gratification, false sense-of-significance world, we have lost the art of building a strong buyer experience and relationship.
The definition and enforcement of Intellectual Property has changed a lot in the digital era. How can companies best protect themselves?
The most effective way to inform who your best prospects will be, and how your organization can help them, is to look closely at the buyer personas of your current customers.
In the healthcare industry, which has historically low customer satisfaction scores, the Chief Experience Officer is a new but vital role.
The first half of 2019 was the best Q1 and Q2 for revenue in AE Marketing Group’s eight-year history.
As social media marketing continues to grow, many think that email marketing is dying off. However, email marketing can still cultivate a strong and loyal community.
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How can you remain personal and timely on social, even in a regulated industry? What makes a good social media follow? How do you create content that will resonate with your audience? Learn from Shannon Paul at Fifth Third Bank.
From defining your personal mission statement, to deciding the best social media platforms to reach your audience, here's what's involved in creating your personal brand.
Fueling brand growth requires a omni-channel strategy. If you are trying to drive growth and value for your brand, here are some things to keep in mind.
You don't have to be a c-level executive to be a thought leader - you just need experience, industry knowledge, and a differentiating point of view.
How has Amazon's all-knowing smart speaking changed the life of AE Marketing Manager, Alexa Jackson, and millions of others named Alexa.
Understanding your personas' pain points and how your organization can help, is key in dictating how you communicate with them.
Learn how to successfully implement and stay true to a customer experience marketing strategy while optimizing their marketing message.
In the past, Boeing built its brand from the inside out relying on company-wide research with employees, but they missed an important part – the end customer.
“I wanted to make beauty as much of an element of personal style as fashion.”
Prepare for pitch meetings, keep your audience engaged throughout the presentation, and ensure follow-through when the meeting is over.
Podcasting can be used to not only better communicate and connect with your audience, but also to build revenue. Is starting a podcast the next step for your business?
“Outside of people’s kids, there are very few things people care about as much as their pets.”