Co-Creation

AE Marketing Group CEO Brian Walker Presents on Co-Creation at 2016 Health Plan Alliance Conference in Miami

AE Marketing Group CEO, Brian Walker, presented to the Health Plan Alliance Conference in Miami, Florida. The national conference of health care executives focused on improving customer experience with health plans. Walker shared his insight on using co-creation to improve product and experience design with customers and non-customers. He was joined by Network Health Chief Administrative Officer, Penny Ransom to share her brands journey in co-creation.

AE Marketing Group Launches the Brand Lab Series™, a Media Platform to Connect Today’s Most Innovative Executives and Entrepreneurs.

AE Marketing Group launches the Brand Lab Series™, a media platform to connect and share insight with today’s most innovative executives and entrepreneurs. The Brand Lab Series™ includes podcasts, videos, and journalism features with some of today’s most insightful executives and entrepreneurs to share their advice and help your business.

American Marketing Association Marketing Slam features AE Marketing Group on the Power of Co-Creation.

A special American Marketing Association’s ChicagoAMA Evening with the Experts “5 Overlooked Keys to Unlocking Engagement.” Our speakers 10-minute presentations uncover five different perspectives, techniques, and opportunities for enhancing customer engagement that others may not be aware of, or not sufficiently understand.

United Airlines Hacks Into Co-Creation

Crime doesn’t pay. But co-creation does. Two computer hackers recently discovered as much when United Airlines paid them each a million frequent-flier miles for identifying security holes in its computer systems as part of one of the most intriguing co-creation initiatives we’ve heard about. After all, it’s not often that you hear about a global airline and outside hackers working together as one.

Domino’s Sharing the Dough with Co-Creation

Increasingly, Domino’s is looking more like an e-commerce company than a pizza delivery company. Through multiple order pathways, including wearable technology and now co-creation, the brand is cooking up a whole new pizza experience and leaving the competition behind.

Insight Innovation in Health invites Network Health and AE Marketing Group to present on Co-Creation

CoCreate Wisconsin was featured at the 2015 Insight Innovation Exchange Health Conference for its ground-breaking approach to consumer insight in the health care industry. Network Health’s Chief Administrative Officer, Penny Ransom, and AE Marketing Group’s CEO, Brian Walker, shared how CoCreate Wisconsin helped the smaller health brand outmaneuver larger brands in the industry, improved customer satisfaction, and drove operational change at IIeX.

Co-Creation is Fashionable at J.Crew

At AE Marketing Group, we believe in co-creation – companies working hand-in-hand with customers to create better industries, products, and experiences. As an increasing number of brands recognize its power, co-creation is becoming more than trendy. These days, it’s downright fashionable.

AE Marketing Group launches CoCreate Wisconsin, a Consumer Movement Designed to Change the Health Insurance Industry

Network Health sought to cut the confusion surrounding healthcare and put consumers at ease by engaging Millennials and Baby Boomers to better understand their changing health insurance needs and establish authentic relationships with them. AE Marketing Group helped launch the CoCreate Wisconsin Movement, which has not only been a win for consumers, but its byproduct impact on Network Health’s brand and customer experience has been equally impressive.

AE Marketing Group leads the CoCreate Wisconsin Millennial Lab to Improve Customer Experience in The Health Insurance Industry.

CoCreate Wisconsin was designed to help change health insurance and improve customer experience in Wisconsin. People everywhere find the health insurance industry confusing and intimidating, which is what you get from years of design from the inside out. Network Health, along with AE Marketing Group, launched the CoCreate Wisconsin Movement, which activated consumers from across the state to share their ideas and work hand-in-hand with the company, to improve the health insurance experience from the outside in.

Know the Facts Alaska Campaign is launched by AE Marketing Group

As a nonpartisan education group, Know the Facts Alaska campaign was created to identify the unmet needs and unanswered health insurance questions of thousands of consumers from throughout the state.

AE Marketing Group Launches the CoCreation Lab Series™ to Help Brands Connect with Customers

The CoCreation Lab Series™ helps the F2000 tackle its most pressing business challenges. With the economy in flux and technology rapidly changing the way people communicate, today’s companies are being forced to think differently about how they elevate customer experience, improve product design, foster consumer engagement, and inspire brand loyalty.

Chicago Ideas Week Names AE Marketing Group a Community Partner

Chicago Ideas week is all about exchanging ideas from today’s innovators and thinkers. Being a community partner has allowed AE Marketing Group to participate with an inspiring group of people looking to transform the world.

Bosch and 1871 on IOE, Co-Creation, and The Chicago Connectory

The Chicago Connectory is a co-creation community of entrepreneurs, IoT startups, corporate innovators and creative minds. As a center for IoT, the Connectory provides the technical support and industry expertise startups need to drive the future of IoT.

Rewired’s CEO on JTBD: How People Shop and Why People Buy

Bob Moesta is both an entrepreneur and engineer. Over his career, Bob has developed and launched more than 3,000 products. He worked alongside Clay Christensen and is passionate about aligning marketing with engineering.

Goldman Sachs, Aon Foundation & City Colleges of Chicago on Talent Co-Creation

Talent is critical to business growth, customer experience, and brand culture. Talent is critical to business growth, customer experience, and brand culture.

AE Marketing Group’s CEO on Co-Creation and Customer Experience

Brian Walker continues his conversation with Penny Ransom, the Chief Administrative Officer of Network Health on one of the most important elements of the organization's success - healthcare co-creation.

AE Marketing Group’s CEO on The Power of Co-Creation on Consumer Engagement

Brian Walker AE Marketing Group’s CEO on The Brand Lab Series™ Ep 2 AE Marketing Group CEO Brian Walker talks with co-host Natalie Pyles on episode 002 of the Brand Lab Series™ Podcast. Brian discusses the power of co-creation on consumer engagement. The CoCreation Lab Series™, founded by Brian, is all about designing products, services, and experiences with your customers. Co-creation brings meaningful insight into the consumer market, helps strengthen brand loyalty and empowers employees.