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Welcome to Our Blog

 

On the AE Marketing Group blog, you’ll find helpful and actionable insight on strategy, media, technology, marketing, customer experience, co-creation, employee advocacy, entrepreneurship, and more.

 

In addition to our written blog features, we also produce the award-winning Brand Lab Series Podcast and the Marketing Minute video series.

Why Marketing is a Dirty Word

For most of my career, I’ve had the ear of the c-suite.  Our conversations cover a range of business language, but one word has always stood out.  That word is “marketing” and all too often, it is considered dirty.

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Supporting Non-Profits Goes Global as AE Marketing Group CEO, Brian Walker Visits South Africa and Zambia

AE Marketing Group’s mission is going global as CEO Brian Walker pledges support for schools and food kitchens in Africa.

Hernia Centers of America™ Chooses AE Marketing Group to Launch their Brand.

AE Marketing Group was chosen by Hernia Centers of America™ to rebrand their company. HCOA provides unmatched expertise and state-of-the-art treatment options.

Giving a Brand Experience

Wrapping up 2013, AE is reminded of a lesson we often teach – Brand is not an ad campaign, rather a combination of internal and external forces that create an experience.

Basket Case Sessions

In just four short weeks, I am pleased to report we went 2-2 on new business pitches and 2013 will finish with record growth and profitability for our third consecutive year.

Obamacare and the Start-Up

You see we are as much a start-up business as we are an “ Ad Agency”. This means individual and family health insurance plans for most of us.

Benedictine University Recognizes AE Marketing Group CEO with Distinguished Alumni Award

AE Marketing Group CEO, Brian Walker, is awarded the distinguished alumni award by his alma mater Benedictine University.

Know the Facts Alaska Campaign is launched by AE Marketing Group

The Know the Facts Alaska campaign was created to identify the unmet needs and unanswered health insurance questions of thousands of consumers from throughout the state.

Blog Negligence in the 1st Degree – Guilty

So how does one of the fastest growing brand start-ups in Chicago, not follow one of the golden rules of brands in the digital age?!

AE Marketing Group Launches the CoCreation Lab Series™ to Help Brands Connect with Customers

With the economy in flux and technology rapidly changing the way people communicate, today’s companies are being forced to think differently.

Happy Birthday AE Marketing Group!

I want to write the first blog post on our new site to give thanks and wish the entire AE Marketing Group community a Happy 2nd Birthday.

Chicago Ideas Week Names AE Marketing Group a Community Partner

Being a community partner has allowed AE Marketing Group to participate with an inspiring group of people looking to transform the world.

AE Marketing Group is Highest Fundraiser at 10th Annual Run for Gus

AE Marketing Group attends Run for Gus Benefiting Lurie Children’s Hospital of Chicago. After an eventful day, CEO Brian Walker fundraises the most money for the charity.

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