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Accenture
IBM
Bosch
P&G
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S5 E93

Bob Moesta on Sales Training Flaws and What Causes People to Buy

Sales training focuses too heavily on feature-function and not enough on outcomes. Bob Moesta joins the Brand Lab Series™ to explain the necessary shift in thinking.

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5 Takeaways from the Fast Company Innovation Festival

2019 marked the third year that AE Marketing Group participated in the FC Innovation Festival. If you were not in attendance, don’t worry. We are breaking down our top five takeaways for you.

S5 E91

Schneps Media Publisher on Dominating Media Online and Offline

Schneps Media Publisher, Victoria Schneps, discusses the evolution of journalism in a digital era on the Brand Lab Series™ podcast.

S5 E90

FCB Chicago President on Leveraging Tech and Talent

Kelly Graves, former Chief Marketing Officer, has been promoted to President of FCB Chicago. Listen to her advice on leveraging tech and talent within agencies.

S5 E89

Chevron Corporate Brand Advertising Executive on AR, Voice and Growth-Mindset

Chevron Corporate Brand Advertising Executive, Andrea Donatucci, on the evolution of digital and technology on marketing.

S5 E85

Base4 CMO on Modernizing a Lagging Industry

How can you modernize an industry that is 50 years behind? Find out from Base4 Hotels CMO, Blair Hildahl, on the Brand Lab Series™ podcast.

S5 E84

Mediafly CMO on the Move from Agency Life to Brand Life

How does agency life differ from brand life, especially within the Csuite? Find out from Mediafly CMO, Isabelle Papoulias, on the Brand Lab Series™ podcast.

S5 E83

Middleground IT Co-Founder on Defending Against Cyber Attacks

Everyday there is news story about a data breach, hacking, ransomware, phishing, and more. Sagar Pandya, Co-Founder of Middleground IT, explains cybersecurity and ransomware in a digital age.

S5 E82

Honeywell Director of Product Management on IoT Growth

The commercial security division of Honeywell is using IOT, facial recognition, and cognitive computing to protect not just what matters, but what matters most to us.

S5 E81

Loeb & Loeb Partner on Protecting Your IP in a Digital Era

The definition and enforcement of Intellectual Property has changed a lot in the digital era. How can companies best protect themselves?

S5 E80

PIMCO EVP of Digital on Bringing Brand Purpose to Life

Today's consumers are digitally empowered, which changes how brands interact with consumers. And, although financial services is a highly regulated industry, consumers have come to expect a seamless technological experience.

S5 E78

Northwestern University Professor on Chatbots and the Future of CX

We live in a digital era. Consumers are technologically empowered and they demand interactions tailored to their digital savviness. Learn how chatbots are the future of customer experience.

S5 E77

Showpad VP of Product Marketing on Selling to the Modern Buyer

If you are pitching your products or services with powerpoint presentations, you are not speaking to the modern buyer. Learn how sales enablement is empowering sellers today.

S4 E75

Accenture Operations Blockchain Lead on Emerging Technology

Melanie Cutlan leads the Blockchain Practice for Accenture Operations, which helps clients transform their operations by harnessing talent, data, and intelligence to deliver the right information where and when it is needed.

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Technology & Promotions Collide for $38B Pie

Since before Super Bowl I, two restaurant icons — Pizza Hut (est. 1958) and Domino’s (est. 1960) — have been battling over America’s appetite for pepperoni and cheese.

S4 E71

Farmer’s Fridge Chief Technology Officer on Smart Fridges and Customer Experience

Farmer's Fridge is a venture-backed start-up on a mission to make fresh food available 24/7 through a growing network of 110+ smart, self-serve fridges. 

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United Airlines Hacks Into Co-Creation

United Airlines paid two hackers each a million frequent-flier miles for identifying security holes in its computer systems.

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1871’s CEO Howard Tullman and Bosch’s Global IT Innovation Lead Dennis Boecker in the Brand Lab™

Bosch's Global IT Innovation Lead Dennis Boecker and 1871's CEO Howard Tullman share how their partnership has created an entrepreneur community through the Chicago Connectory.

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Bosch’s Global IT Innovation Lead Dennis Boecker in the Brand Lab™

Dennis Boecker, Bosch's Global IT Innovation Lead, sits down for a conversation on how IOT is changing the world today because it is not just about technology, but about people.

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