5 Takeaways from the Fast Company Innovation Festival
2019 marked the third year that AE Marketing Group participated in the FC Innovation Festival. If you were not in attendance, don’t worry. We are breaking down our top five takeaways for you.
On the AE Marketing Group blog, you’ll find helpful and actionable insight on strategy, media, technology, marketing, customer experience, co-creation, employee advocacy, entrepreneurship, and more.
In addition to our written blog features, we also produce the award-winning Brand Lab Series Podcast and the Marketing Minute video series.
2019 marked the third year that AE Marketing Group participated in the FC Innovation Festival. If you were not in attendance, don’t worry. We are breaking down our top five takeaways for you.
It is Chicago Ideas Week and the AE Marketing Group team is attending talks all over the city to gain inspiration to think big.
In light of today's historic Democratic debate, we asked our creative team members to weigh in on their favorite democratic candidate logos.
Learn what B2B companies can learn from B2C companies, that have truly mastered the customer experience, in this Marketing Minute.
A recent bad customer experience at Marriott has us saying, "Bon voyage" to the hotel brand. What can other brands learn from their mistake?
Blog writing is a great way to establish thought leadership and better connect with your audience. However, it can be difficult to write blogs that stand out when writing on timely or popular topics.
Alexa explains how to prepare your organization to meet the needs of today's modern buyer and become a brand that cannot be ignored in this Marketing Minute.
Customers with an emotional connection to a brand have a 306% higher lifetime value. So, how do you humanize your organization?
When you’re just starting out in your career, it is most important to work hard, provide value, and learn as much as you possibly can.
Airbnb, now 11-years old, is already worth $38 billion. For perspective, Hilton Hotels, now almost 100-years old, is worth $23 billion.
Somewhere in our instant gratification, false sense-of-significance world, we have lost the art of building a strong buyer experience and relationship.
The most effective way to inform who your best prospects will be, and how your organization can help them, is to look closely at the buyer personas of your current customers.