The Restoration of RH’s Luxury Brand
The luxury brand RH is known today for its elegant restaurants (each generating $10M+) as much as its furniture, and that's ok.
The luxury brand RH is known today for its elegant restaurants (each generating $10M+) as much as its furniture, and that's ok.
Implementing a co-creation strategy allows brands to hear input and ideas from all parties involved in the creation and use of their products/services.
In order to remain relevant today, and for years to come, it is imperative that brands understand and are able to meet the changing needs of consumers.
For Fred Long, Chicago’s youth-focused nonprofit UCAN has been a ticket to a world that he never even knew existed growing up on the city’s South Side.
Similar to a brand’s culture, buyer personas are living things that constantly evolve. If you created a customer journey map pre-COVID, it is now obsolete.
“It’s not about the workouts. It’s about the experience.”
To help our customers and community navigate this period of uncertainty AE Marketing Group announces the following resources - including new podcasts, journalism features, remote strategy and marketing support as well as a relief fund for those in need.
What do VPs and Directors expect in the year ahead? Read the 2nd Annual VP and Director outlook from AE Marketing Group.
AE's Marketing Minute video series offers consumable pieces of advice and insight on a variety of marketing-related topics.
Learn how AE Marketing Group helped a non-profit transform their 21st Annual Youth Leadership Awards into a virtual event success story.
Who are the media winners and losers during the coronavirus? What mediums are most effectively reaching consumers while they shelter-in-place?
To provide c-suite employees and entrepreneurs with the insight needed to be better at their jobs in 2020, we analyzed our most engaged content of 2019.
2019 marked the third year that AE Marketing Group participated in the FC Innovation Festival. If you were not in attendance, don’t worry. We are breaking down our top five takeaways for you.
Airbnb, now 11-years old, is already worth $38 billion. For perspective, Hilton Hotels, now almost 100-years old, is worth $23 billion.
Somewhere in our instant gratification, false sense-of-significance world, we have lost the art of building a strong buyer experience and relationship.
The most effective way to inform who your best prospects will be, and how your organization can help them, is to look closely at the buyer personas of your current customers.
The first half of 2019 was the best Q1 and Q2 for revenue in AE Marketing Group’s eight-year history.
If you would like to listen, learn, and grow with us, we encourage you to subscribe to the award-winning Brand Lab Series™ podcast on your favorite listening platform.
AE Marketing Group debuted its latest creative work at UCAN's 20th Annual Youth Leadership Awards leading to record fundraising.
How has Amazon's all-knowing smart speaking changed the life of AE Marketing Manager, Alexa Jackson, and millions of others named Alexa.