Using a Retro Medium to Market the Future
Promotion of the next chapter of the Star Wars saga, “The Force Awakens,” began earlier this month with the release of the film’s first official trailer, followed by tens of millions of views online.
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Promotion of the next chapter of the Star Wars saga, “The Force Awakens,” began earlier this month with the release of the film’s first official trailer, followed by tens of millions of views online.
Anyone who has read the New York Times bestselling business book REWORK understands that meetings are not always the most productive use of someone’s time.
Once a brand so iconic that it actually defined the entire notion of “pizza” for many of us who grew up during the 1960s and ’70s, Pizza Hut has now fallen flatter than a thin crust
According to various news reports and an email sent out by the company earlier this week, all of Hailo’s North American operations will come to an end on October 26.
Imagine if you were treating the first Ebola cases diagnosed in the U.S. Beyond that, imagine if two of your front-line care providers now tested positive for the deadly disease.
We have redefined the meaning of “friend.” We communicate in less than 140 characters and there are enough acronyms Merriam-Webster could fill an entire new dictionary.
In today’s digital age – what would make anyone think a cookie-cutter, generic “your name goes here” email is going to get you a sale, let alone a response?
One of my business idols and fellow West Loop neighbor, Jason Fried recently wrote “there's something a lot harder than starting a business: staying in business.”
Some might argue that “being authentic” is Marketing 101, but the truth is most brands talk about being authentic, but don’t walk that talk.
AE Marketing Group helped launch the CoCreate Wisconsin Movement, which has not only been a win for consumers, but its byproduct impact on Network Health’s brand and customer experience.
People everywhere find the health insurance industry confusing and intimidating, which is what you get from years of design from the inside out.
AE Marketing Group's CoCreate Wisconsin brand creative was recognized both as a top B2C and brand campaign as well as for its unique use of animation at the 35th Annual Telly Awards.