As we look over the past twelve months, AE Marketing Group has grown revenue 39%, won 5/6 on new biz pitches, fueled two movements, yet we fall dangerously close to the 85% of corporate blogs with five posts or less (Source: IBM).
AE Marketing Group has just seven. Really seven? And we are one of the fastest growing marketing companies in Chicago since 2011?! In 2013 AEG pled guilty to blog negligence. It now appears we have violated the terms of our parole. The Content Warden is not happy.
Ironically, we would be shouting from a megaphone at customers who fail to blog. It is a tremendous opportunity to tell and share stories about your brand personality, customer experiences, success and failure and so much more.
So, now it begs the question…How often should we blog? So we know a guy, who knows a guy, who knows Andy Crestodina @crestodina and here’s what he had to say…http://www.orbitmedia.com/blog/how-often-should-blog/